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	<title>Marketing.fm &#187; microsoft</title>
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	<link>http://www.marketing.fm</link>
	<description>Technology, Startups, VC, Business Development - by Eric Friedman</description>
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		<title>Just Bing It</title>
		<link>http://www.marketing.fm/2009/05/28/just-bing-it/</link>
		<comments>http://www.marketing.fm/2009/05/28/just-bing-it/#comments</comments>
		<pubDate>Thu, 28 May 2009 20:51:06 +0000</pubDate>
		<dc:creator>Eric Friedman</dc:creator>
				<category><![CDATA[Marketing.fm]]></category>
		<category><![CDATA[Search]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[All Things Digital]]></category>
		<category><![CDATA[Bing]]></category>
		<category><![CDATA[Kumo]]></category>
		<category><![CDATA[microsoft]]></category>
		<category><![CDATA[Powerset]]></category>
		<category><![CDATA[Steve Ballmer]]></category>

		<guid isPermaLink="false">http://www.marketing.fm/?p=1930</guid>
		<description><![CDATA[Bing is the new launc of search engine features from Microsoft rolled up into Bing.com. In preview for some time under the name Kumo, Bing has integrated a number of features including travel, local search, maps, health, and other results pages based around the structure of your query. Microsoft of calling it a decision engine [...]<p>Post from: <a href="http://www.marketing.fm">Eric Friedman</a>
<br>
You should follow me on Twitter <a href="http://www.twitter.com/ericfriedman">here</a><br/>

<a href="http://www.marketing.fm/2009/05/28/just-bing-it/">Just Bing It</a></p>
]]></description>
			<content:encoded><![CDATA[<p><center><br />
<a href="http://www.bing.com"><img src="http://www.marketing.fm/wp-content/uploads/2009/05/bing-300x113.jpg" alt="bing" title="bing" width="300" height="113" class="aligncenter size-medium wp-image-1931" /></a><br />
</center></p>
<p><a href="http://www.bing.com">Bing</a> is the new launc of search engine features from Microsoft rolled up into Bing.com.  In preview for some time under the name Kumo, Bing has integrated a number of features including travel, local search, maps, health, and other results pages based around the structure of your query.  Microsoft of calling it a <a href="http://www.decisionengine.com/">decision engine</a> and has a video to explain it.</p>
<p>You can clearly see the integration of many services such as Powerset, and the pay to search functions that are features of the previous <a href="http://www.live.com">live.com</a> search service, now rolled up together.</p>
<p>Being announced at the <a href="http://blogs.msdn.com/livesearch/archive/2009/05/28/the-sound-of-found-bing.aspx">All Things Digital Conference by Steve Ballmer, Microsoft is hailing Bing as The Sound of Found</a>.  While I have not had a chance to try out Bing myself, I have been following Kumo for some time.</p>
<p>I also see that if this is to be successful that typical phrases such as &#8220;bing it&#8221; would have to become a colloquialism just as &#8220;Google it&#8221; has today.</p>
<p>Until I have had a chance to dive into this new search effort I look forward to hearing your thoughts.</p>
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<p>Post from: <a href="http://www.marketing.fm">Eric Friedman</a>
<br>
You should follow me on Twitter <a href="http://www.twitter.com/ericfriedman">here</a><br/>

<a href="http://www.marketing.fm/2009/05/28/just-bing-it/">Just Bing It</a></p>
<img src="http://www.marketing.fm/?ak_action=api_record_view&id=1930&type=feed" alt="" />]]></content:encoded>
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		<slash:comments>4</slash:comments>
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		<item>
		<title>Internet Explorer 8 and the History of the Web</title>
		<link>http://www.marketing.fm/2009/03/23/internet-explorer-8-and-the-history-of-the-web/</link>
		<comments>http://www.marketing.fm/2009/03/23/internet-explorer-8-and-the-history-of-the-web/#comments</comments>
		<pubDate>Mon, 23 Mar 2009 18:40:01 +0000</pubDate>
		<dc:creator>Eric Friedman</dc:creator>
				<category><![CDATA[funny]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[memes]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Browser wars]]></category>
		<category><![CDATA[Google Chrome]]></category>
		<category><![CDATA[Internet Explorer]]></category>
		<category><![CDATA[microsoft]]></category>
		<category><![CDATA[Mozilla Firefox]]></category>

		<guid isPermaLink="false">http://www.marketing.fm/?p=1598</guid>
		<description><![CDATA[Internet Explorer 8 officially launched recently and Bradley and Montgomery (BaM), the innovative independent agency behind Microsoft’s Mojave Experiment, released a humorous video created to promote the launch of Microsoft’s Internet Explorer 8. From the release: Ben Carlson, Chief Strategy Officer of BaM, explains the thinking behind the campaign, &#8220;Almost everything you&#8217;ve experienced on the [...]<p>Post from: <a href="http://www.marketing.fm">Eric Friedman</a>
<br>
You should follow me on Twitter <a href="http://www.twitter.com/ericfriedman">here</a><br/>

<a href="http://www.marketing.fm/2009/03/23/internet-explorer-8-and-the-history-of-the-web/">Internet Explorer 8 and the History of the Web</a></p>
]]></description>
			<content:encoded><![CDATA[<p><a class="zem_slink" href="http://www.microsoft.com/windows/products/winfamily/ie/default.mspx" title="Internet Explorer" rel="homepage">Internet Explorer</a> 8 officially launched recently and Bradley and Montgomery (BaM), the innovative independent agency behind <a class="zem_slink" href="http://www.microsoft.com" title="Microsoft" rel="homepage">Microsoft</a>’s <a class="zem_slink" href="http://www.mojaveexperiment.com/" title="The Mojave Experiment" rel="homepage">Mojave Experiment</a>, released a humorous video created to promote the launch of Microsoft’s Internet Explorer 8.</p>
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</center></p>
<p>From the release:</p>
<blockquote><p>Ben Carlson, Chief Strategy Officer of BaM, explains the thinking behind the campaign, &#8220;Almost everything you&#8217;ve experienced on the World Wide Web in the past 15 years or so has been seen through Microsoft’s Internet Explorer.</p></blockquote>
<p>I hope Internet Explorer 8 does not mean a bookend for Microsoft and the <a class="zem_slink" href="http://en.wikipedia.org/wiki/Browser_wars" title="Browser wars" rel="wikipedia">browser wars</a>.  Now that people are switching to <a class="zem_slink" href="http://www.google.com/chrome" title="Google Chrome" rel="homepage">Google Chrome</a> and <a class="zem_slink" href="http://maps.google.com/maps?ll=45.1238,-123.1138&amp;spn=1.0,1.0&amp;q=45.1238,-123.1138%20%28Mozilla%20Firefox%29&amp;t=h" title="Mozilla Firefox" rel="geolocation">Firefox</a> in droves I think the window in which people view the Internet is slowly changing.</p>
<p>I only use Internet explorer now for antiquated systems that refuse support for new browsers.  Without naming names I can say that I use IE for a major bank, a major piece of enterprise software, and an email provider &#8211; all do not work on FF and definitely do not work on Chrome or other browsers.</p>
<p>I think continued upgrades and new releases are great for consumers (albeit difficult for developers) and new browsers create further innovation.  Ultimately, consumers will win out, but standards must continue to be met.</p>
<p>There are even campaigns to try to end the usage of <a href="http://iedeathmarch.org/">IE 6</a> as I found <a href="http://www.wisdump.com/web-programming/campaigns-to-kill-the-web-browser-that-just-wont-die-internet-explorer-6/">here</a> and as the date says (March 2009) that time is now.</p>
<p>I will keep moving between Firefox, Internet Explorer 8, and Google Chrome for the time being &#8211; but I hope to report back soon on the changeover to only one browser choice.</p>
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<p>Post from: <a href="http://www.marketing.fm">Eric Friedman</a>
<br>
You should follow me on Twitter <a href="http://www.twitter.com/ericfriedman">here</a><br/>

<a href="http://www.marketing.fm/2009/03/23/internet-explorer-8-and-the-history-of-the-web/">Internet Explorer 8 and the History of the Web</a></p>
<img src="http://www.marketing.fm/?ak_action=api_record_view&id=1598&type=feed" alt="" />]]></content:encoded>
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		</item>
		<item>
		<title>Radar 10/03/08</title>
		<link>http://www.marketing.fm/2008/10/03/radar-100308/</link>
		<comments>http://www.marketing.fm/2008/10/03/radar-100308/#comments</comments>
		<pubDate>Fri, 03 Oct 2008 16:31:53 +0000</pubDate>
		<dc:creator>Eric Friedman</dc:creator>
				<category><![CDATA[Links Roundup]]></category>
		<category><![CDATA[Marketing.fm]]></category>
		<category><![CDATA[Google Chrome]]></category>
		<category><![CDATA[microsoft]]></category>

		<guid isPermaLink="false">http://www.marketing.fm/?p=1102</guid>
		<description><![CDATA[On the radar links for 10/03/08 &#8211; an ongoing look at what I am looking at. Some things deserve to be posted but do not make it into their own stand alone post. This gives me the ability to share links with some commentary. If you are familiar with the FreeConferenceCall.com service you will no [...]<p>Post from: <a href="http://www.marketing.fm">Eric Friedman</a>
<br>
You should follow me on Twitter <a href="http://www.twitter.com/ericfriedman">here</a><br/>

<a href="http://www.marketing.fm/2008/10/03/radar-100308/">Radar 10/03/08</a></p>
]]></description>
			<content:encoded><![CDATA[<p>On the radar links for 10/03/08 &#8211; an ongoing look at what I am looking at.  Some things deserve to be posted but do not make it into their own stand alone post.  This gives me the ability to share links with some commentary.</p>
<p>If you are familiar with the <a href="http://www.freeconferencecall.com/">FreeConferenceCall.com</a> service you will no doubt appreciate this remix by <a href="http://anil.vox.com/library/audio/6a00b8ea067a51dece00fae8e1f465000b.html">Anil</a><br />
Great writeup by <a href="http://thefuturebuzz.com/2008/08/31/where-are-the-digital-natives/">Adam Singer &#8211; Where are all the digital natives</a><br />
Will be interesting to see what happens over at <a href="http://www.crowdfusion.com/">CrowdFusion</a><br />
<a href="http://blogoscoped.com/archive/2008-09-04-n21.html">Tips and tricks for Google Chrome</a><br />
<a href="http://www.techcrunch.com/2008/09/15/mtv-launches-ad-network-just-like-linkedin/">MTV Tribe Ad network </a>- interesting idea as more and more companies are thinking about this.<br />
This simply cracks me up &#8211; <a href="http://www.thrillist.com/send-image.html?entry_id=3414&amp;img=real_buffering.jpg">RealNetworks</a><br />
If you have not already seen it &#8211; checkout the <a href="http://www.mojaveexperiment.com/">Microsoft Mojave Experiment</a></p>
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<p>Post from: <a href="http://www.marketing.fm">Eric Friedman</a>
<br>
You should follow me on Twitter <a href="http://www.twitter.com/ericfriedman">here</a><br/>

<a href="http://www.marketing.fm/2008/10/03/radar-100308/">Radar 10/03/08</a></p>
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		<slash:comments>14</slash:comments>
		</item>
		<item>
		<title>Inspiration, Anyone? The Microsoft Advertising Movie</title>
		<link>http://www.marketing.fm/2008/06/05/inspiration-anyone-the-movie/</link>
		<comments>http://www.marketing.fm/2008/06/05/inspiration-anyone-the-movie/#comments</comments>
		<pubDate>Thu, 05 Jun 2008 20:59:42 +0000</pubDate>
		<dc:creator>Eric Friedman</dc:creator>
				<category><![CDATA[Marketing.fm]]></category>
		<category><![CDATA[Viral Marketing]]></category>
		<category><![CDATA[Viral Video]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[inspiration anyone]]></category>
		<category><![CDATA[microsoft]]></category>

		<guid isPermaLink="false">http://www.marketing.fm/?p=896</guid>
		<description><![CDATA[Someone definitely went big on this mini mock preview for a new movie called Inspiration, Anyone? Credits: I found this originally at ChasNote via Continuous Beta via HardKnox Post from: Eric Friedman You should follow me on Twitter here Inspiration, Anyone? The Microsoft Advertising Movie<p>Post from: <a href="http://www.marketing.fm">Eric Friedman</a>
<br>
You should follow me on Twitter <a href="http://www.twitter.com/ericfriedman">here</a><br/>

<a href="http://www.marketing.fm/2008/06/05/inspiration-anyone-the-movie/">Inspiration, Anyone? The Microsoft Advertising Movie</a></p>
]]></description>
			<content:encoded><![CDATA[<p>Someone definitely went big on this mini mock preview for a new movie called <a href="http://www.youtube.com/watch?v=_rgFiN-RY44">Inspiration, Anyone?</a></p>
<p><center><br />
<object width="425" height="344"><param name="movie" value="http://www.youtube.com/v/_rgFiN-RY44&#038;hl=en"></param><param name="wmode" value="transparent"></param><embed src="http://www.youtube.com/v/_rgFiN-RY44&#038;hl=en" type="application/x-shockwave-flash" wmode="transparent" width="425" height="344"></embed></object><br />
</center></p>
<p>Credits: I found this originally at <a href="http://chasnote.com/2008/06/05/customer-and-advertising-break-up-the-movie/">ChasNote</a> via <a href="http://continuousbeta.wordpress.com/2008/06/03/advertiser-and-agency-breaking-up-the-movie/">Continuous Beta</a> via <a href="http://www.hardknoxlife.com/">HardKnox</a></p>
<p>Post from: <a href="http://www.marketing.fm">Eric Friedman</a>
<br>
You should follow me on Twitter <a href="http://www.twitter.com/ericfriedman">here</a><br/>

<a href="http://www.marketing.fm/2008/06/05/inspiration-anyone-the-movie/">Inspiration, Anyone? The Microsoft Advertising Movie</a></p>
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		<slash:comments>7</slash:comments>
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