Eric Friedman – Marketing.fm

Analytics for Email

I want the equivalent of Google Analytics for my inbox.  I know there are tons startups working on the email inbox and analytics solution – but none that focus on just stats that I know of.  There is Xobni, Etacts, Rapportive, Gist, and now even Gmail has Gmail Priority Inbox. None of these solve for [...]

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Free and paid services I use

As a follow up to the WordPress plugins post and my 10 tools for web traffic research I wanted to share some services that I use, and pay for. Disclaimer: where possible I use affiliate links Hostgator – This is where I host Marketing.fm and refer anyone looking for great shared hosting. GetDropBox – the [...]

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Analytics Matters

Analytics matters today, just like it did yesterday, last year, and 5 years ago. In fact, it has always mattered. People, projects, companies, and teams tend for forget the importance of analytics from the earliest stages of a product or service. Its free! If you havn’t done so, go drop in free Google Analytics code [...]

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Google Ad Planner

Image via WikipediaGoogle announced their Ad Planner tool today which was an anticipated move and one that many people are looking to checkout soon. It looks to have some very interesting features that I know many traditional and interactive media planners would like to get their hands on. Like many other next generation media products, [...]

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