Marketing.fm

A Fortune 500 company wants to re-brand an environmentally-friendly, less-expensive-than-the-industry-standard product using the made-up adjective “environomic” to convey this idea. Their marketing is strictly B2B and will mostly take place in industry magazines and at trade shows. Please let us know what you think: Technorati Tags: environomic, eco-friendly, environmental, branding, taglines, polls, marketing.fm, marketing

Its official – we have been blogging for 1 year! It all started with a first blog post called Joining the conversation on March 3rd 2006 and we havnt looked back since. (first post here) Our initial message is still true today and hopefully we have fulfilled our promise to cover the latest and greatest [...]

Below is a quick poll for our readers that will hopefully generate some good discussion: Want to backup your choice? Feel free to join the discussion in the comment section… See past polls Technorati Tags: marketing polls, marketing.fm, effective advertising

What movie do you think had the best marketing of the summer? vote now! Technorati Tags: movies, summer movies, clerks II, snakes on a plane, the devil wears prada, Pirates of the Caribbean, Miami Vice, Click, Mission Impossible 3, X3, Superman

Fast Company is running a very interesting poll: Why can`t big companies make themselves cool? They put products` functions before style They aren`t prioritizing cultural awareness They have grown too large and stagnant According to the poll, 55% of participants believe the answer to be choice 3 – “They have grown to large and stagnant.” [...]

As podcasts continue to grow in both content producers and listeners we thought we would poll our readers about who listens to them. I hope to gain some insight into our readers thoughts on podcasts, as well as lay the groundwork for our upcoming marketing.fm podcast! New to podcasts? Here are some helpful resources to [...]

Welcome to poll #2 at Marketing.fm: Where do you get your music? As always this poll will run for the next 7 days in the sidebar of our blog to accumulate responses. After which time I will tally the results which are always displayed live and hopefully gain some insight into what people think about [...]

Thanks to all of you that voted on the first ever marketing.fm poll! (well, all 11 of you anyway;)) The poll closed with a modest 11 votes, with the majority of visitors choosing an agency of 26-100 people. Although this poll is hardly statistically significant or representative of a good SRS (standard random sample) it [...]