Marketing.fm

I have been watching a lot of the Olympics and loving it. One thing I have noticed as I watch in real time is a growing trend of brands using social network URLs instead of their own. Below are examples from Uniball and Toyota. I remember seeing another for an upcoming movie but I forgot [...]

You have probably seen my thoughts on the upfront here before but this video is an amazing parody of everything wrong with the traditional advertising business today – enjoy.

Image via Wikipedia I have been thinking about naming conventions for products and services lately and how user behavior should influence these decisions. As more services, products, people, and ideas come online – search engines try to help users find this data by surfacing these web pages after someone queries the engine. As you go [...]

AdAge recently published a story called Six Ways Ad Agencies Are Reeling in New Business Now from Rupal Parekh In it they describe 6 ways you can get new customers (as an ad agency) which really speak volumes about any organization whether you are an ad agency or a simply trying to sell a product. [...]

I am not sure why but I find this new ad campaign by Office Max to be pretty funny. They sent a guy around NYC to try to pay for things in pennies. I think what is funnier is some of the NY reactions to this payment type. Low budget, but effective. Shows you that [...]

I have not revisited the advertise different section in awhile and wanted to bring to your attention the recent BMW Graffiti campaign that asks users “what drives you?” Overall; great job, great execution, and lots of reach on the blogosphere. What reminded me of this ad was a recent post over at Venture Chronicles showing [...]

I hear this question get asked a lot at various shows, groups, and in work environments. I used to hear this question asked when I worked at a large ad agency myself. These days I am working in the world of search engine marketing, so by the time a client reaches me, they are already [...]

I recently found out about the promotion for 96.3 Rock Radio. As part of my ongoing look at companies advertising different this one really caught my attention. Source

During the latest episode of Family Guy Fox showed advertising during the commercial breaks as well as during the show for www.TakeBackTheFuture.com. After checking out the website it is clear it is for the new Terminator show that is coming out on Fox in January 2008. It is now also listed on IMDB officially. Looking [...]

During my daily commute I go through the Union Square 14st MTA subway station. I have noticed over the past few weeks a new installment similar to some things I have seen in movie theaters. Broadcasting onto one of the subway walls in a high traffic area that connects all the trains in that station [...]