Author Archives | Eric Friedman
Eric Friedman - who has written 672 posts on Eric Friedman – Marketing.fm.
Director of of Client Services at Foursquare - formerly the analyst at Union Square Ventures, blogger at www.marketing.fm You should follow me on twitter @EricFriedman
ABD, Always Be Deploying
The famous scene in Glengary Glen Ross has Alec Baldwin directing his team to “ABC” or “Always Be Closing.” Its an epic speech and I have included it below for context. I modified this mantra slightly for tech companies: ABD always be deploying. One of the most important things a company can do is ship [...]
Continue reading...Analytics for Email
Thursday, September 2, 2010
I want the equivalent of Google Analytics for my inbox. I know there are tons startups working on the email inbox and analytics solution – but none that focus on just stats that I know of. There is Xobni, Etacts, Rapportive, Gist, and now even Gmail has Gmail Priority Inbox. None of these solve for [...]
Continue reading...The Social Media Tsunami
Wednesday, September 1, 2010
My friend Mike Singleton just coined a new phrase which I like which happens after you meet someone for the first time, or correspond with them online. It represents the full monty of online connections that can occur. These usually happen in fast succession resulting in an avalanche of connection options coming from one person [...]
Continue reading...Institutional Knowledge
Tuesday, August 31, 2010
Within any workforce there are new workers and old workers. This is not an age debate and when I refer to new worker I mean new to the company and old workers as been there awhile. They say you can master a job or at least hit your stride after 18 months. So what does [...]
Continue reading...Retargeting? Yes please.
Monday, July 19, 2010
While browsing the web today I was hit by a banner ad powered by Criteo for Zappos. They are using my previous browsing history to target Zappos products I may be interested in. This technology, called retargeting, has been around for a while but I have never been presented with a link at the bottom [...]
Continue reading...EarlyStager Approval Matrix
Tuesday, June 29, 2010
Four of my friends have teamed up and started blogging at EarlyStager.com, and you should definitely subscribe. One of their first posts is the EarlyStager Approval Matrix: A Start-Up Taste Barometer and its great. Congratulations to @bethferreira, @emilykhickey, @lexjuneja, and @sarahtavel on the launch – I am looking forward to what comes next!
Continue reading...Defying the laws of behavioral physics
Monday, June 28, 2010
I found out about the video below from Andrew Parker which was created from Dan Pink’s talk which illustrates the hidden truths behind what really motivates us at home and in the workplace. I invested 10 minutes at Andrew’s suggestion and you should too. Great stuff.
Continue reading...The Internet is now different (but you didn’t notice)
Saturday, June 26, 2010
A huge change happened to the Internet last month, and I bet you didn’t notice. …one of the biggest events in the history of the Internet took place; non-Latin top-level domains went live in the DNS root zone. In plain English, you can now type the whole of a domain name in Arabic script. Not [...]
Continue reading...Bank of America (Formerely CountryWide)
Thursday, June 24, 2010
I have been dealing with my own housing\credit crisis for the past 2.5 years but in a very different way than most people facing similar issues. Unfortunately my Mother passed away in January 2008 and I inherited her home, newly mortgaged in 2007 at the peak of the predatory lending and poor loan approval time. [...]
Continue reading...Ambient Awareness
Monday, June 21, 2010
We now live in an age where you can be super connected to people you do not see or speak to everyday. This has been made possible by the ubiquity of social networks, and mass adoption. Everyone is not online, nor on a social network – but we are getting there. For those of us [...]
Continue reading...- Boxee
- Use Google Voice without changing your number
- How to tether your Tmobile Blackberry 8320 via Bluetooth
- 10 Tools for Web Research
- The Business Stuff
- I Don't Know
- BMW vs. Audi
- The Business Breakfast
- Afraid to Comment
- Prioritizing and Organizing Feeds in Google Reader
- Jennifer: Thanks for sharing such a wonderful stuff. Also i ...
- Mike M: In the Chicago suburbs, US Cellular is *92 to acti...
- jmarbach: I think re-targeting is the best form of display a...
- : Very similar advice, although this feels like its ...
- Wesley Verhoeve: This reminds me of Seth Godin's advice to always s...
- ABD, Always Be Deploying
- Analytics for Email
- The Social Media Tsunami
- Institutional Knowledge
- Retargeting? Yes please.
- EarlyStager Approval Matrix
- Defying the laws of behavioral physics
- The Internet is now different (but you didn’t notice)
- Bank of America (Formerely CountryWide)
- Ambient Awareness
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Tuesday, September 7, 2010
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