Marketing.fm

I have not been doing marketing for quite some time and I thought it was time to start writing under a new domain. You can now find all new material at www.EricGFriedman.com See you there!

I don’t have a bank anymore.  Well thats not exactly true, but I don’t have a physical bank I can go into anymore.  I now bank with Ally (Formerly GMAC) and have been happily with them for the past year.  They don’t have any locations or branches that I can physically walk into.  I do [...]

I am teaching a SkillShare class this week with Christina Cacioppo called how to get a job at a startup.  I am excited to dive into this topic as I have sorted through a ton of resumes and had a number of people reach out about this question.  I have been speaking to a number of people recently [...]

I have been playing with Google+ since its debut last week. Its amazing how much folks are discussing a new social network, myself included. There have been many reviews on the web, including my own, but none have mentioned what I think is a very bold photos related feature. Google+ apps users are automatically having [...]

I have been playing around with Google+ for the past 24 hours and wanted to get down my thoughts. I have been thinking for awhile that Google is in fact a social network that is essentially hidden. Google+ is the common thread between all the services.  Its a final connection point between networks and services [...]

Recently I co-hosted an event with Ro Gupta from Disqus, Marc Leibowitz from StumbleUpon, Shaival Shah from Hunch, and Mark Coatney from Tumblr called Social Discovery and the Implicit Graph. We hosted the event at the new Union Square Ventures office as part of an ad-hoc Internet Week event in NYC.  All the proceeds went to HackNY. We [...]

I am teaching a SkillShare class on what to ask yourself before launching a startup. SkillShare is a distributed learning platform that pairs people who are passionate about topics with those eager to learn.  Its run by my good friend Mike Karnjanaprakorn and recently launched to allow more learning to happen. I recently asked the [...]

Ben Horowitz has a great post called The CEOs CEO which you should read but this passage really struck me; Being a competent CEO requires great knowledge: knowledge of the products, the people, the market, and the competition. Acquiring this type of knowledge can be both grueling and humbling. It does not exist in boardrooms, [...]

I recently saw that Amazon is running a smart promotion where they give away one paid app every day on the new Amazon App Store for Android.  This is an incentive to get Android users to try out their version of an app store marketplace to compete with the one Google provides on all Android [...]

Cloud based document editing and viewing simply make more sense. Google understands this well and introduced their office suite to the next generation of email users (gmail) to their offering with a very simple, yet effective way by including a “view” link next to the dreaded “download” link in any viewable document. This was no [...]