Google and Wharton Partner to Create helpful Marketing and Advertising YouTube Channel

Thu, Oct 1, 2009 Posted By:Eric Friedman

Marketing.fm

I was emailed an interesting initiative today about Google and Wharton (highlighting their new site on YouTube) showing interesting speakers discussing the current and future state of media and advertising as well as some handy tools.

In their own words:

Google and the Wharton School’s Future of Advertising Project are partnering to create, “Fast. Forward”, a first-of-its kind online destination for marketing and advertising. The YouTube channel is designed to be the most current, compelling, convenient and credible site for the latest thinking on an industry in the midst of complex transformation.

Below is an example video from the showcase discussing the importance of experimenting in new areas of advertising from John Gerzema, Chief Insights Officer, Young & Rubicam.




You can checkout the Fast Forward Channel directly.

There are some great tools and features buried behind some flash navigation so I cannot link directly here but you can find them quickly on the site. It is great to be able to sort by topic, company, and category as well.

I think this is a great project and look forward to following it – I just wish they allowed some of the typical easy “embed” features of regular youtube videos and deep linking.

This post was written by:

Eric Friedman - who has written 614 posts on Marketing.fm – Eric Friedman.

Analyst at Union Square Ventures, blogger at www.marketing.fm and SEM, SEO, and Social Media Ninja. You should follow me on twitter @EricFriedman

Contact the author

  • angelia110
    <h2 align="center">Costs For Uggs--What It Costs?</h2>

    -->Are you lusting after a few (or even more) Uggs (UGG Australia) boots and if so, you're in good company, as girls and women of all ages, especially with the simple, slipper-like design of these sheepskin ugg boots, which are relatively easy and very comfortable to wear. And they appear to be affected. Some men are also jumping on the trend and luxury UGGs? Australia, the brand also offers a range of contemporary styles for them.


    -->Could you mind giving everyone loves from ugg-boots? There are so many types of uggs, ugg bailey button,ugg classic tall, ugg classic short, ugg classic cardy. How to choose your favorite? Or do you really want to one uggs regardless its style? Despite their design is awkward and slipper-lile, Uggs is one of the few stations that are of general interest, have argued that cross generational lines.


    -->Young people, students and young mothers and the Middle Ages, the original Black Ultra Tall UGG Boots, seem pulled the fleecy-lined boots that are manufactured in Australia, with the best materials. Are you sure that your feet warm in winter without socks, and cool in summer so that is more versatile too? If no, hurry up to take one ugg boots on goodugg uk sale ! That's why we see people wear them in schools, supermarkets, on the slopes and even in the most popular beaches in the United States and abroad. Many surfers also use uggs to keep their feet warm.


    -->What do you really care about? Is its price or quality, or you just following the general trend? You know what are you thinking in your heart!

blog comments powered by Disqus
« Previous Entries
Next Entries »