RSS

7-Elevens Converted to Kwik-E Marts for Simpsons Movie

July 4, 2007

Advertise Different, Brands, Business, Consumers, Marketing, Marketing 2.0, Marketing.fm, Out of Home

km1.jpg

To promote the upcoming Simpsons movie, select 7-Elevens will be disguised as Kwik-E Marts in New York, LA, and San Francisco. I love this idea. Fans of the Simpsons are likely to appreciate the creativity and brilliance in this unconventional marketing idea. Moreover, those who are unfamiliar with the inside joke will inevitably seek an explanation for the name change!

km2.jpg

Technorati Tags: , , , , , , ,

Subscribe

Subscribe!

Related Posts:

  • No related posts found
  • http://www.empactracing.com Chris

    I LOVE marketing…. plain and simple. You have to give props to the execs at 7-Eleven for allowing this to happen. Sure, they will get a load of attention and money for this, but there is a negative side. The Simpson’s Movie (and television show) portrays the Kwik-E-Mart as a filthy business run by an Arab who values pennies over customers… On second thought, there is no pun to this story.

  • http://www.empactracing.com Chris

    I LOVE marketing…. plain and simple. You have to give props to the execs at 7-Eleven for allowing this to happen. Sure, they will get a load of attention and money for this, but there is a negative side. The Simpson’s Movie (and television show) portrays the Kwik-E-Mart as a filthy business run by an Arab who values pennies over customers… On second thought, there is no pun to this story.

  • http://www.empactracing.com Chris

    I LOVE marketing…. plain and simple. You have to give props to the execs at 7-Eleven for allowing this to happen. Sure, they will get a load of attention and money for this, but there is a negative side. The Simpson’s Movie (and television show) portrays the Kwik-E-Mart as a filthy business run by an Arab who values pennies over customers… On second thought, there is no pun to this story.

  • mindgem

    this the best idea

  • mindgem

    this the best idea

  • mindgem

    this the best idea

  • Anonymous

    Old   French brand Longchamp, walking   in the streets of Paris almost   every beauty there Longchamp bags, which LONGCHAMP LE PLIAGE active in   the streets of Paris like a rainbow!!! Longchamp   sale is crazy!