Marketing.FM Links Round-Up: 3/16/07

Welcome back to another Marketing.fm Marketing links roundup. We find interesting marketing and advertising articles around the web and around the blogosphere and share them with you to catch up on anything missed and hopefully share some interesting information. Enjoy!

Southwest Airlines Blog – SWA’s blog authors include: pilots, customer service agents, marketing managers, executives. What’s next – baggage handlers? Why not. It’s a decent blog and an interesting approach. It’s seems to be a natural extension to their already different, innovative and popular approach to airline travel.

WSJ: Advertising Lacks Talent & Adequate Pay – WSJ hits a nerve with this article (log-in req)

Business Week: Social Networking Goes Niche – Some good insight on Social media trends and the future.

There is a new virtual world in town joining the likes of Second Life and many others. This one is called Kaneva – expect to see some more buzz around it soon.

Everybody is buzzing about Twitter – if you havn’t checked it out yet, it is a semi-IM like client that broadcasts your up to the minute status to friends and others. Some love, others hate it – I am undecided. (But I still have an account)

What do you do when you want to gain market share?
Leverage your biggest users. Microsoft is bribing their biggest customers to push live.com on users in return for software.

Uber Widget – show every account to everyone (this one I am not signing up for as its a bit too much even for me)

Marketers Increasingly Using Social Networking Sites – Title says it all

Google Advertising – friends with Newspapers and Radio stations

Track online video stats across multiple sites - simple, yet needed by many!

The future of testing footwear by Adidas

Checkout LikeitMatters – Marketing and new media consulting

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