Advertise Different: Ebay for Advertising

I have seen many examples in 2006 where companies and people have been using eBay to auction off their advertising space. This model makes sense because you can literally open up your space to the world, and give everyone the same equal and transparent chance to bid on the spot.

As the new ad model that the search engines have shown us the auction based ad model seems to be where everything is headed.

I recently came across this ebay auction to sponsor the hood of the #23 NASCAR Busch Series race car in the Dollar General 300 at Lowe’s Motor Speedway on Oct. 13

Check this screen shot below for the results:

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