Online ads continue to gain share of budgets

Its seems incredibly obvious that online and interactive spending will out perform other mediums in the coming years – but the reports and analysis have to come out anyways. I suppose without these in depth reports there would be no numeric evidence to support budget changes when some marketing visionary needs to put together a presentation for the old gaurd at his\her company.

For this reason I feel its worth quoting a recent NY Post article here:

“The Internet is now firmly established as a mainstream advertising medium in developed markets, and in many developing markets too,”

…ya dont say? (although you may think the date on that post article is 2001 its really 2006)

Technorati Tags: ad growth, interactive advertising, marketing online, marketing.fm, NY post